Reinventing WordPress Development with AI Agents

We decided to evolve our Gutenberg block generation plugin into a complete site building solution. Yes, I know there are already many site builders and frameworks for WordPress, but I truly believe we are building something different — with a unique philosophy at its core.

Who we are

First, let me remind you who we are: 7Fridays is an agency with over 10 years of experience developing custom WordPress projects. We don’t rely on heavy WordPress frameworks; instead, we use WordPress core itself.

Treating WordPress as a PHP framework has always been — and still is — our approach.

Performance oriented, as simple as possible, and easy to maintain — these are the main goals of our projects, and this is exactly how we teach our AI agents to code websites.

Only the code you actually use

So, if you decide to build just a header with our plugin, you’ll receive code only for the header — nothing more. No heavy libraries, no hundreds of lines of complex multipurpose code. Need a Gutenberg block? Its code will load only when the page actually uses it.

Our philosophy on integrations

The same philosophy guides our choice of integrations. For example, you can still build a custom form using AI, but because different third party integrations are not always reasonable, we integrated Contact Form 7 — a lightweight solution with pure JavaScript usage.

With our WordPress AI agent, you don’t just combine pre-made decisions or follow a multipurpose framework. You actually generate custom code using human language, incorporating your own style wherever you think it fits best.